Category: Brand

Announcing the official launch of myCaribou channel optimization platform! myCaribou helps medical device manufacturers and distributors navigate global markets with ease, collaborate more effectively with channel partners, and accelerate growth in markets around the world.

Nicolas de Ricou, head of Italy, Central Europe, Russia, and Eurasia at Echosens, has made insightful observations on partner capabilities and balancing short-term demands. We share his thoughts and how they inspired the myCaribou platform.