The German medtech market is the 3rd largest market in the world, with spend around $28 Billion, and 75% of their healthcare products are imported from other countries. For manufacturers and distributors considering entering Germany, true and comprehensive preparation is more important than ever. This involves a deep understanding of market dynamics and different types of distributors, regulatory requirements, and other potentially difficult measures. So how can you set yourself up for success?
Learn from Marco Kalms, Founder & CEO at Kalms Consulting as he shares what it takes to prepare for entering the German medtech market and how to protect yourself against common pitfalls as you create your growth strategy.
- Market dynamics and how to adapt your business plan.
- The tops myths surrounding reimbursement in the U.S. marke
- The five key elements of reimbursement
Founder & CEO
Marco Kalms offers profound expertise in operational management, strategic approach, market access and reimbursement. In 2012, he founded Kalms Consulting, focusing on European market access, regulatory and operational services (3PL) for international medical device, diagnostic and bioscience, and Health IT companies.
Marco has more than 30 years of experience in operational, strategic, and market access leadership positions in the healthcare industry. As a long-time Country Manager Germany and Managing Director Europe, he contributed significantly to the growth of American Medical Systems, Inc.